-
Using Social Media for Website SEO
Social media is an important marketing arm for many websites and businesses. But in most cases, the content lives and dies relatively quickly. How can you use social media to improve your website SEO? Michelle will share how she turned a surprise viral video (currently at 31.5 million views) into website SEO gold. Plus, she’ll…
-
La importancia de la marca personal para los profesionales
Construyendo relaciones y oportunidades. En esta charla destacó la importancia de construir una marca personal para los profesionales, la cual es la combinación única de habilidades, experiencias y personalidad que se quiere que el mundo vea. La creación de una marca personal permite una diferenciación en el mercado laboral, mayor visibilidad y reputación, incremento de…
-
Test instead of guessing
An introduction to my easy to use workflow on how to measure and test your own growth-marketing strategy. I have been using this successfully and brought an example you should try on your website.
-
How to Create Compelling Social Media Content
In this talk, I plan to provide insights into how to create social media content that captures attention and drives engagement. I will also discuss the benefits of using UGC and influencer marketing and how that plays into creating a community around a brand. I can also cover topics around aesthetics of the grid, messaging/captions,…
